Saturday, October 08, 2011

WEEKEND BOX OFFICE: Sunday update: REAL STEEL the real deal! $29mil HUGE opening weekend! IDES ok at $11mil

 


     Fighting robots are bringing out the masses this weekend as the new Hugh Jackman stand-up-and-cheer flick REAL STEEL will open at a very strong #1 with an estimated 3-day total of $29mil according to Deadline Hollywood.

     It looks like audiences were hungry for good solid entertainment as the number is pretty high on this one.  A mix of robots that box, always reliable Jackman and a great advertising campaign helped REAL STEEL sell itself as 'must-see' to families and action fans alike.  The film cost about $110mil to make (plus advertising costs on top) but should handily make that money back and then some worldwide.



 

       Opening at a strong #2 is the George Clooney/Ryan Gosling political drama THE IDES OF MARCH.  Being as it's a look at the backstage world of politics it is a hard sell but it looks like it found an audience with an $10.5mil est. opening weekend.  Political dramas tend to open softer but have longer legs as adult audiences don't generally rush out on opening weekend.  This one should hold well into the coming weeks.

   

   
     Coming in at #3 is last week's top film DOLPHIN TALE.  It will gross about $9mil this weekend after topping the charts last week with $13mil.  It stands at $48mil after 3 weeks.

     In 4th is the Brad Pitt drama MONEYBALL.  The film isn't doing too badly (albeit not as well as the studio probably wished it was) and will end up with about $7mil for the weekend giving it a grand total of $49mil so far.

     For last week's holdovers 50/50 is down a not-too bad 39% while DREAM HOUSE and COURAGEOUS have bigger falls with 53% and 49% drops respectively.

More info as it arrives!

Canned goodies

Saturday, October 01, 2011

Early WEEKEND BOX OFFICE - Friday Update: MONEYBALL, LION KING, DOLPHIN TALE - Who's #1?? COURAGEOUS, DREAM HOUSE, NUMBER and 50/50 all low

It's going to be yet another close weekend as holdovers MONEYBALL, DOLPHIN TALE and LION KING 3D battle for #1.  The big story is that the four new films of the weekend are going to take a back seat to these older films according to Deadline Hollywood



On Friday MONEYBALL was the highest grossing film taking in $4mil which could give it a $12mil weekend.  DOLPHIN TALE took in less with a $3.5mil Friday but kids movies make more money on the weekend matinees.  That could give it a $14mil weekend which would be good enough for #1.

And then there's THE LION KING 3D (aka as the movie that will never die) which made $3.2mil but just like DOLPHIN will see an uptick in business from rugrats on Saturday and Sunday shows.  Will it take #1?

A big surprise this weekend is the weak opening for the four new movies.

The cancer comedy-drama 50/50 was expected to open huge but its subject matter may have been off-putting to some.  It'll have a $10mil weekend.  Hopefully its 90% fresh rating at Rotten Tomatoes (a critics rating site) will help it in the weeks to come.

The Christian theme film COURAGEOUS opened stronger as its appeal isn't as wide as other films.  It's looking at a $9mil weekend.

Daniel Craig leaves the tux behind and tries his hand at horror with the new film DREAM HOUSE.  Bad word-of-mouth and poor reviews will give this a weak $7.5mil opening weekend.

The Anna Faris comedy WHAT'S YOUR NUMBER? opened the weakest of all four and is looking at a $5.5mil weekend.

Other holdovers ABDUCTION and KILLER ELITE fell down about 55% each on their second weekend out.


More info as it comes in!!