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| "In brightest day. In blackest night. In emptier theatres." |
GREEN LANTERN is a disappointment no matter which way the studio will spin the numbers Sunday morning.
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| "I'll give you this ring if you buy a ticket!" |
It started with a less-than-stellar $21mil Friday, stumbled Saturday (down 21% from Friday with $17mil) and instead of numbers north of $60mil it looks to settle at about $53mil for the first three days.
High number? Sure. But as I wrote yesterday the movie final cost (production, prints, advertising) is about $400mil(!). A $60mil start means its domestic run ends at about $200mil (at most!). Hopefully it makes back more money internationally.
http://www.deadline.com/2011/06/green-lantern-makes-3-35m-midnights/
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